Their website was in need of an overhaul, and we were very glad to be commissioned to give it a makeover and improve their online property catalogue. We think the design is one of our best so far.

This is a business with many strings to its bow – from business appraisals to expert witness reports, EPCs and property valuations – and the site had to reflect that. As well as showing off their many and varied professional services they wanted to be able to show off the range of properties for which they are agents. Many of these are beautiful historic residential properties in the centre of York, owned by York Conservation Trust.

Their old website had been operating faithfully for years, and we were able to work with the previous developers to export and transfer their existing catalogue into the updated system that we had built. This saved them an enormous amount of time.

We also developed a system which creates informal user accounts – in order to view full PDF property particulars people have to enter some brief contact details. This only happens once per visitor, so it isn’t too obtrusive, and no subsequent logging in is required. We hasten to add, of course, that no contact details are passed to any third party, it simply allows the company to be able to report on the level of interest shown in the properties and businesses being offered for sale to their clients.

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After trying many we have settled on the following list as those which we consider to be worthwhile.

General:

www.dmoz.org *
www.google.co.uk/local
www.smilelocal.com
www.freeindex.co.uk
www.hotfroguk.co.uk
www.touchlocal.com
www.thomsondirectories.com
www.yell.com
www.bttradespace
www.doweb.co.uk
www.countyweb.co.uk

When adding a listing use SEO target phrases. For example, rather than listing “Semlyen IT” we might call ourselves “Semlyen IT Consultants York” and ensure that “IT consultants in York”, “website design in York” etc. appear in the business description.

After creating the free listing some sites will call to sell a premium listing or other advertising. We’ve never taken them up on this. The money is better spent on further SEO!

Online Directories for Property Agents:

www.email4property.co.uk
www.ukpropertyshop.co.uk
www.globrix.com
www.wheresmyproperty.com
www.clickestateagents.co.uk
www.estateagentsukdirectory.co.uk
www.estateangels.co.uk
www.estatepropertyagents.co.uk
www.home.co.uk
www.ourproperty.co.uk
www.themovechannel.co.uk
www.ukpropertyshop.co.uk
www.wheresmyproperty.com

Do let us know if any of these sites are defunct or if your listing doesn’t appear. Tips on other directories and why they’re worthwhile using would also be appreciated…

* Thanks to Shernni’s Candies for pointing out that I’d missed the most important of all – the DMOZ!

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